maestro

Maestro is a digital cloud-based platform designed to help create a stronger and more effective relationship between Service Providers, Fleets, and Michelin. Maestro helps Michelin invest back into its customers.

maestro

Maestro is a digital cloud-based platform designed to help create a stronger and more effective relationship between Service Providers, Fleets, and Michelin. Maestro helps Michelin invest back into its customers.

As a three-sided marketplace, Maestro straddles close and removed associations with Michelin. In defining, designing and launching Maestro we named, positioned and created supporting material for internal and external audiences.

As a three-sided marketplace, Maestro straddles close and removed associations with Michelin. In defining, designing and launching Maestro we named, positioned and created supporting material for internal and external audiences.

The symmetry and form of the Maestro mark evokes the ancient symbol known as a triquetra. It represents reciprocal promise, unity and open-communication between digital platforms and humans.

The symmetry and form of the Maestro mark evokes the ancient symbol known as a triquetra. It represents reciprocal promise, unity and open-communication between digital platforms and humans.